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Christchurch is a great place to build an international software business, says Pivot Software managing director Philippa Youngman, whose company sells human resources software to large businesses throughout Australasia.

"We can access exceptional staff, be part of the dynamic local IT community and enjoy an excellent lifestyle. Because our business is basically online, we can largely service big organisations in Sydney and Melbourne from the comfort of our Christchurch office," she says.

Taking a smart approach to business by outsourcing functions such as marketing and software development has put Pivot in a better position to grow, Youngman says. "We could perform these functions ourselves cuff watches for men in-house but, by adopting this model, we are able to concentrate on our core set of skills and focus solely on what we know."

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She says this highly productive business model is one that could be replicated by many Canterbury software companies, delivering the high staff productivity rates and good baseline revenue per employee that Pivot enjoys.

Pivot's software-as-a-service (SaaS) solutions are used by organisations with workforces ranging from 400 to more than 13,000, in sectors such as banking, insurance, professional engineering, utilities, retail and government. More than 40,000 staff throughout large New Zealand organisations such as IAG, Christchurch City Council, New Zealand Post, Westpac, Meridian Energy, The Warehouse and Fulton Hogan use Pivot's software.

Performance management and remuneration-review processes are at the core of Pivot's focus. Organisations use Pivot's solutions to gain more control over these complex and often emotional human- resource processes. "These are what we call 'moments of truth' in any organisation. They are closely connected with the productivity, efficiency and morale of any labour force," Youngman says.

Organisations can take a smarter approach with Pivot's solutions - automating time- consuming tasks, empowering line managers and providing greater visibility of the processes.

Last year, Pivot grew export sales by more than 200 per cent, and secured some well-known clients in its target markets of finance, energy and engineering sectors.

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